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Building a High-Performing Salesforce Team: From Hiring to Empowering

Posted on September 2021

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In the ever-evolving business world, assembling a dynamic Salesforce team that combines both permanent and temporary talent can be a true game-changer. Salesforce, a critical tool in managing customer relationships and tracking sales activities, demands a team proficient in leveraging its resources effectively. Whether you're a startup set to scale, an established company revisiting your sales strategy, or in need of temporary professionals to meet project-specific needs, the expertise of a tech recruitment leader like Glocommscan be invaluable. Here's your guide to hiring and building a robust Salesforce team, blending permanent staff and temporary talent for optimal results.

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1. Understand Your Needs

Before you can begin hiring, you need to understand what you want your Salesforce team to achieve. Are you looking for professionals to manage your CRM? Do you need developers to customize your system? Maybe you need both? These requirements should be determined by your business's size, complexity, and overall objectives.

2. Create Detailed Job Descriptions with Glocomms

Once you've identified your needs and requested a call back from Glocomms, your expert consultant can begin crafting job descriptions. In addition to general skills, consider the specific Salesforce certifications and experiences you want your team members to have. It's crucial to be clear about what the role entails and what the expectations are. This clarity not only helps potential candidates but also ensures Glocomms can assist in looking for the right people.

3. Screen for Salesforce Skills

As with any role, it's important to verify a candidate's claimed skills. Glocomms will help you screen candidates for the right Salesforce certifications, from Salesforce Administrator and Salesforce Developer to specialized roles like Salesforce Marketing Cloud Consultant. While certifications are a good indication of a candidate's technical abilities, Glocomms also understands that it's essential to dig deeper and assess a candidate's problem-solving skills, understanding of business processes, and ability to work as part of a team.

4. Prioritize Cultural Fit

While technical skills are crucial, Glocomms recognizes that cultural fit is just as important. Hiring someone who aligns with your company's values and work environment will improve team synergy and employee satisfaction. Glocomms' seasoned recruiters can incorporate behavioral interviews or assessments into the hiring process to gauge cultural fit.

5. Invest in Onboarding and Training

Onboarding is a critical part of setting new hires up for success. With Glocomms, you can ensure that your new hires receive the tools, resources, and training they need to understand your specific Salesforce setup. Regular training will ensure that your team stays up-to-date with Salesforce's ever-evolving features and can make the most of the platform.

6. Foster a Culture of Continuous Learning

Salesforce is continuously evolving, and so should your team. Glocomms can help you encourage team members to pursue advanced Salesforce certifications and stay informed about new features and best practices. Promote a culture where continuous learning and knowledge sharing are the norm, not the exception.

7. Empower Your Team

Empower your team to make decisions and contribute ideas. This sense of ownership will boost motivation, innovation, and productivity. With the right tools and a supportive environment, which can be facilitated by Glocomms, your team can reach their full potential.

8. Celebrate Success

Recognizing and celebrating your team's achievements fosters a positive work environment and motivates your team to continue excelling. This can be done through public recognition, bonuses, promotions, or simply a word of thanks. Glocomms can advise on effective reward systems that drive motivation and team spirit.


Having a dedicated, effective Salesforce team is key to maintaining a seamless CRM experience, and that starts with hiring the right people. As a hiring manager, your insight and understanding of what the team needs are invaluable. We encourage you to take the time to complete the form below.

This form will help us at Glocomms understand your specific requirements for permanent and temporary Salesforce roles, including desired qualifications, skills, and experience. Your input is instrumental in helping us identify the best candidates that not only meet the technical needs but also fit well into your company culture.

Remember, the success of your Salesforce team depends on the foundation you lay right now. Please take a moment to fill out this form, and let's start building your high-performing Salesforce team together!

We look forward to partnering with you and setting your Salesforce team up for success!