Data Analytics Lead
A well-established consumer-focused organization is seeking a Digital Analytics Lead to lead strategic data initiatives and drive digital transformation. This is a full-time, onsite role based in Idaho Falls, with relocation support provided for the right candidate.
What You'll Do:
- Lead digital business analysis across web platforms, driving customer growth, retention, and conversion.
- Collaborate with cross-functional teams (Marketing, Sales, Product, IT, Supply Chain) to deliver data-driven insights.
- Manage reporting tools and dashboards using SQL, Power BI, Google Looker Studio, and more.
- Develop innovative measurement tools and reporting strategies to optimize digital performance.
- Own customer satisfaction analytics and drive improvements across digital channels.
- Expand the data ecosystem to support personalization, A/B testing, and machine learning initiatives.
What You Bring:
- 10+ years of experience in analytics platforms and 5+ years in digital marketing.
- Strong leadership background with 5+ years of team management.
- Expertise in Google Analytics, Google Tag Manager, Power BI/Tableau, and advanced Excel.
- Proven ability to translate complex data into actionable business strategies.
- Experience in statistical modeling, segmentation, and customer behavior analysis.
Why This Role?
- Join a high-impact team focused on innovation and continuous improvement.
- Work in a collaborative environment with access to cutting-edge tools and technologies.
- Enjoy the lifestyle and community of Idaho Falls, with relocation assistance to make your move seamless.
FAQs
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