VP of Marketing & Brand
About Our Client
Our client is an early-stage AI company building a platform that helps businesses organize, connect, and better utilize their data. They are focused on simplifying complex data challenges and helping companies make more informed decisions.
Role Overview
Our client is seeking a VP of Marketing to serve as the company's first marketing leader. This individual will be responsible for defining the company's narrative, establishing its brand, and building the foundation for a scalable marketing function.
Key Responsibilities
- Define the company's positioning and market narrative
- Translate a complex technical product into clear, compelling messaging
- Build demand generation initiatives from the ground up
- Own core marketing assets, including messaging, content, campaigns, and website strategy
- Partner closely with leadership to support pipeline growth
- Establish repeatable marketing processes and programs
- Build and scale the marketing function over time
Required Qualifications
- Experience marketing complex B2B technology products
- Strong background in positioning, messaging, and storytelling
- Experience driving demand generation and pipeline growth
- Ability to operate in a hands-on, startup environment
- Strong communication and cross-functional collaboration skills
- Demonstrated ability to balance strategy and execution
Preferred Qualifications
- Experience within AI, data, infrastructure, or SaaS companies
- Experience as a first or early marketing hire
- Experience building marketing programs in high-growth environments
- Familiarity with modern marketing and GTM tools
FAQs
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